Business

How your store and customers are performing — and where there’s money on the table.

82 score

Revenue (90d)

€184,200 +18%

vs same period last year

Orders (90d)

3231 +11%

Avg. order value

€57 +19%

Conversion rate

2.1% -0.3pt

Dragged down by B2B portal

Cart abandonment

72% +9pt

Returning customers

38% +4pt

Insights & suggestions

Watch

Over the last 90 days abandonment increased 9 points, mostly at the shipping step.

Abandonment 72%

We recommend: Add transparent shipping estimates earlier and an abandoned-cart email flow.

Healthy

Bundles introduced in Q1 lifted AOV from €48 to €57.

AOV €57

We recommend: Expand bundles to the top 10 SKUs and test a free-shipping threshold.

Opportunity

The B2B portal converts at 0.8% vs 2.4% on the main shop.

B2B conv. 0.8%

We recommend: Run a focused CRO sprint on the B2B quote flow.